Text Message Marketing - Affordable and Fun

We're all aware that text messaging is hugely popular - Text Message Marketing (TMM) is an affordable and fun way to make use of this new channel of communication. We now have three years of experience in designing and producing TMM campaigns for fairs of all sizes and have found that there are many benefits that can come from a well run TMM campaign, including:

• Increased attendance
• Increased participation in onsite events
• More business for onsite vendors
• Driving traffic to your fair website and social media websites (Facebook, MySpace, Twitter, etc.) where you can provide more information
• Generate text messsage subscribers that can be used for year-round marketing

We work with our fair clients to design interactive and very popular text-message-based activities for their TMM campaigns such as:

• Scavenger hunts
• Trivia games
• Prize drawings
• Surveys or Voting
• Concert package giveaways
• Sponsor item giveaway
• Back stage meet and greet
• Refer a friend or Other Point/Reward Contests
• Ringtone or Wallpaper Gifts
• Spanish text messaging
• Coupons and discounts

We then suggest a number of ways that these activities can be promoted before (this is important) and during the fair. And we handle the technical, operational and customer service requirements of the activities.

If you would like more information on a TMM campaign for your fair, rodeo or other special event, please contact us.